Portfolio

Work

Ten years of brand systems, art direction, and design leadership — across in-house teams, agencies, and AI-native products.

Brand Identity · 2024

Brand System Redesign

End-to-end brand overhaul for a SaaS product — from visual language to design tokens.

Design Systems · 2024

A reusable pattern library for AI-driven interfaces — prompts, loaders, confidence indicators.

Art Direction · 2023

Art directed a multi-channel campaign blending generative imagery with editorial photography.